by Anton Pachkine | eCommerce, Magento, WooCommerce, X-Cart
Critical Website Mistake: They Come to My Site – They Are Ready to Buy Most businesses assume that if someone shows an interest and comes to your website, they are ready to buy RIGHT NOW, so the selling process looks like this: Step 1: Attract. Step 2: Get an...
by Anton Pachkine | Uncategorized
Before you do any advertising of your store, I’d put some kind of social marketing on all the pages. Imagine, a women clicking on “Facebook” button on “Fiona Sofa” page and sending it to all her Facebook friends with “Oh my gosh, I...
by Anton Pachkine | Uncategorized
While working with many websites and on-line stores I noticed two major mistakes most businesses do. Good news – both are easy to correct and doing that can double or even triple your website conversion rate (number of orders or leads received per number of...
by Anton Pachkine | eCommerce
1. Your eCommerce Marketing Plan Does Not Exist Driving to a place you’ve never been without a GPS, map, or directions is probably a bad idea. Most people would agree with that, so why do less than 20% of small businesses across America have an annual marketing...
by Anton Pachkine | eCommerce
The basics of eCommerce SEO are simple; : eCommerce SEO 1. If this is a new store, register a keywords rich domain name. Even if you are an established business and make widgets, consider something like www.WidgetsDirect.com for your store because that will help...