by Anton Pachkine | eCommerce
Product Descriptions and Upselling have some things in common… they both need excellent product descriptions. Learn these product descriptions and upselling power tips to increase your sales. Retailers who are accustomed to having face-to-face interaction with...
by Anton Pachkine | Uncategorized
This is not really an e-commerce tool but I wanted to share this site with you. Disclaimer – i’m not affiliated with that service in any way, just a happy customer who thinks it’s a great idea extremely well implemented. We all know how important it...
by Anton Pachkine | Uncategorized
Mobile e-commerce is the fastest growing retail sector online year on year and retailers are starting to wake up to that fact. Just 6 months ago, the main reason to hold with implementation of mobile strategy was the cost and complexity of implementing a mobile option...
by Anton Pachkine | Uncategorized
We have all at one time or another wandered aimlessly around a big box retail store unable to find a certain product and, worse yet, unable to find an employee to steer us in the right direction. Few things are as frustrating as poor customer service. Unfortunately,...
by Anton Pachkine | eCommerce
It amazes me how few manufacturers and industrial suppliers are using Marketing Tips for Manufacturers the Internet. Many still think that over two billion Internet users are only interested in t-shirts and books, and are therefore not worth the investment. I used to...
by Anton Pachkine | Uncategorized
At this time, there are several options to get a mobile version for your store. If you know any others, please send to sales. 1) BCS Engineering are offering it as a custom add-on (last time I checked, it did not look too professional):...
by Anton Pachkine | eCommerce, Magento, WooCommerce, X-Cart
Critical Website Mistake: They Come to My Site – They Are Ready to Buy Most businesses assume that if someone shows an interest and comes to your website, they are ready to buy RIGHT NOW, so the selling process looks like this: Step 1: Attract. Step 2: Get an...
by Anton Pachkine | Uncategorized
Before you do any advertising of your store, I’d put some kind of social marketing on all the pages. Imagine, a women clicking on “Facebook” button on “Fiona Sofa” page and sending it to all her Facebook friends with “Oh my gosh, I...
by Anton Pachkine | Uncategorized
While working with many websites and on-line stores I noticed two major mistakes most businesses do. Good news – both are easy to correct and doing that can double or even triple your website conversion rate (number of orders or leads received per number of...
by Anton Pachkine | eCommerce
1. Your eCommerce Marketing Plan Does Not Exist Driving to a place you’ve never been without a GPS, map, or directions is probably a bad idea. Most people would agree with that, so why do less than 20% of small businesses across America have an annual marketing...